3D Product Visualization for eCommerce

3D product visualization is used to give consumers a better idea of what they’re purchasing before they actually buy it. This technology can be especially useful for businesses that offer product customization and configuration.

Allowing consumers to see what they’re designing is crucial to promoting customer satisfaction.  Within a 3D visualization studio, they can rotate objects, seeing what the item looks like from each angle. A 3D visualization tool can be much more helpful than traditional photos and image descriptions, and customers appreciate being able to see exactly what items look like from a 3D point of view.

There is a wide range of 3D product visualization services, each of which offers something unique to businesses. Some software is specifically designed for certain types of companies with certain types of products, so be sure to do your research to determine the best 3D software for your business. Product visualization tools can transform your website, allowing customers to view products in a way they never have before. By visualizing products this way, they can be sure they’re getting exactly what they want—they won’t be surprised to find that their dream sofa looks different from the back upon arrival. Product visualization software is what enables businesses to customize, configure, and visualize products in-store and online. A platform’s 3D & AR visualization tools allow users to engage with your products in a new and exciting way, boosting your revenue and reducing returns. This is also a great way to digitize your catalog, update your offerings with modern technology, and provide better value to your customers. These tools enable businesses to better serve their customers by allowing them to see objects online as they would appear in-store.

Importance of Product Visualization

The importance of product visualization lies in the fact that it allows for a more realistic look at products. Most people have experienced the frustration of purchasing an item online, only to receive that product and discover that it looks different from what was advertised on the website, or was otherwise not what they were expecting. 3D digital content removes much of the uncertainty from the purchasing process. Here are some additional benefits of product visualizations software:

  • Increased sales
  • Fewer product returns
  • Higher revenue
  • More opportunities for customization
  • Greater control on the customer’s end
  • Better site rankings
  • Improved customer satisfaction rates

With more people shopping online than ever before, it’s critical that businesses adapt to evolving needs and demands, and this includes offering better product descriptions. There is no better way to display your products online than with 3D product visualization tools. When customers are able to view products from a 3D perspective, they are less likely to request returns or refunds, because they have a better idea of what they’re purchasing. This, in turn, leads to higher revenue for businesses, as well as increased customer satisfaction and improved brand reputation. As such, it’s important for businesses operating in the online space to provide substantial product info to customers.

3D Product Rendering

The 3D product rendering process involves the generation of photorealistic and/or non-photorealistic imagery using 3D technology. This is most often achieved with 3D modeling software, which provides guidance through the process and makes it easier for the average user to create product visualizations to their liking. 

The demand for 3D product rendering services has grown in recent years thanks to the rise of online shopping. With shoppers unable to view products in-store, it has become even more important for businesses to provide accurate, detailed product descriptions and imagery.

If you’re just getting started with the 3D product rendering process, it can be helpful to view a guide or tutorial. Zakeke offers help guides and demos so that users can see how the software works. You can access 3D previews and live quotations so that you can get started creating stunning 3D product visualizations. 

With Zakeke’s software, shoppers can easily customize products and see what they look like from all angles. This is not only fun for consumers but can lead to fewer returns and lower levels of dissatisfaction, aiding in your business growth and boosting your revenue stream.

3D Product Configurator

3d configurator

A 3D product configurator allows users to configure items to their preference. One of the great things about a 3D configurator is that it lets customers see how items look before they actually buy them. 

When customizing products, it can be difficult to visualize how certain colors and styles might look, but configuration tools can give you an idea of how things look without actually holding and physically interacting with them. Needless to say, this can be particularly helpful for online shoppers. Instead of having to drive to the store to test things out, they can view products through a configurator tool.

Zakeke’s eCommerce product configurator offers a unique, immersive shopping experience. The product is easy to use, even if you’ve never worked with 3D technology before. Zakeke’s team can assist you along the way, providing expert advice on how to provide custom configuration services to your customers. With Zakeke, you get unlimited options for configuration, enabling customers to modify everything from product components to materials. You can also display dynamic pricing that changes as they design their products so that they aren’t hit with a surprise at the end of the customization process. This allows customers to get as creative as they want with their purchases.

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3D Product Viewer

A 3D product viewer showcases products from all angles so that customers know exactly what a product looks like before buying. This technology is heavily dependent on AR, or augmented reality. AR allows users to place digital objects in real-world environments. By combining AR with 3D technology, businesses can provide customers with immersive, interactive experiences for product previews. With these tools, you can even see how furniture and other equipment might look in your home, examining it from all sides to find the perfect fit. 

3D product viewing has become especially relevant with the rise of online shopping. Without the ability to “try things on” in the store, so to speak, consumers have become increasingly reliant on this technology to test products. They want to be sure that items, especially customized products, are going to meet their needs, and a 
3D product viewer allows them to get a comprehensive look at items, even though they’re not physically interacting with them. Software like that offered by Zakeke simplifies the buying process and provides consumers with a greater number of customization options. This leads to better outcomes for businesses and customers alike.

Product Visualization Software

Product visualization software is useful in many ways. First and foremost, when combined with AR, it offers customers a realistic look at products so that they can visualize how certain items might look in different environments. Photorealistic product rendering allows users to interact with objects in a way that they couldn’t otherwise. It’s an engaging, innovative alternative to traditional product descriptions and imagery and has become widely used by eCommerce merchants. Customer satisfaction levels are directly tied to satisfaction with products, and visualization software allows them to see exactly what they’re getting.

3D furniture rendering services allow users to place furniture pieces in real-world environments. For example, if you’re considering buying a kitchen table, you can customize that item, view it from multiple angles, and, using your phone’s camera, place it in your kitchen to see how it would look. This is a great way to test products without having to actually see them in-store. By providing these kinds of tools, eCommerce merchants can boost their business success, increase revenue, and improve customer satisfaction. Shoppers today demand new and exciting experiences, and this is especially true of the online space. They want to be sure they’re getting what they want, even if they can’t physically sample the product.

Product Visualization Examples

If you’re new to the 3D visualization process, viewing product visualization examples can be extremely helpful. Those that run online businesses can especially benefit from 3D visualization for e-commerce, so becoming familiar with these tools is a great way to transform your business offerings and ensure customer satisfaction. Seeing a 3D product online can help you visualize items from the customer’s point of view and see what they see when manipulating digital objects. You can then identify any issues or pain points and work to resolve them as quickly as possible.

Zakeke features numerous success stories detailing how companies have used the platform to create stunning 3D visualization experiences. For example, in one case study, Flex Arcade worked with Zakeke to provide visualization features for their arcade cabinet customization offerings. Customers could view a 3D arcade machine, choose their preferred colors, and ensure that the product met their desired standards.  This is just one example of how platforms like Zakeke provide new and engaging experiences, allowing customers to choose items and make sure that everything looks the way they want before purchasing. If you work in eCommerce, product visualization software is a must, and Zakeke offers helpful tools for you to get started. 

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Of US consumers aged 18-35 demand a personalized shopping experience
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Returns reduction is estimated just by using AR on a website
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Of US customers won’t recommend a business with a poorly designed website on mobile

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