Zakeke x RapidPipeline: A Partnership to Simplify 3D Workflows

A new integration to eliminate bottlenecks and streamline 3D for the web

Bringing 3D into eCommerce should unlock possibilities – not add complexity. Yet too often, companies face friction when it comes to preparing and deploying 3D content online: mismatched file formats, heavy models, long loading times, and manual optimization steps that slow everything down.

At Zakeke, our mission is to make 3D and visual commerce accessible to all. That’s why we’ve partnered with RapidPipeline – the team behind one of the most robust 3D pipeline engines in the industry – to launch a new Optimizer Tool fully embedded in our platform.

What’s inside the Optimizer Tool?

The new Optimizer Tool is designed to make 3D deployment effortless. Whether you’re uploading CAD, FBX, OBJ, or USDZ files, Zakeke now automatically converts and optimizes them into web-ready GLB files – in seconds.

Key features:

• Auto-conversion to GLB from popular 3D formats
• One-click optimization to reduce polygon count and file size
• No manual prep needed, no compromise on quality

It’s all about saving time, cutting costs, and making your 3D content work across devices and browsers, instantly.

A shared vision for removing barriers

Both Zakeke and RapidPipeline share a vision: to eliminate the invisible technical hurdles that prevent businesses from fully leveraging 3D. This partnership makes 3D deployment simpler, smarter, and finally aligned with the speed of modern eCommerce.

“This partnership with RapidPipeline goes straight to the heart of our mission: making 3D simple and accessible. It removes one of the biggest blockers — getting models web-ready — and turns it into a seamless step inside Zakeke. No complexity, no extra tools, just results.”
— Angelo Coletta, CEO @ Zakeke

“It’s amazing to see our RapidPipeline technology empowering Zakeke’s fantastic 3D commerce experience, and their growing client base of eCommerce professionals — leveraging their 3D content for maximum value add, with the help of our combined solution on the Zakeke platform.”
— Max Limper, CEO @ DGG RapidPipeline

It reflects our long-term vision: removing friction from every step of the 3D journey — from concept to customer — so brands can move faster and deliver better experiences.