We’re proud to announce that Zakeke has officially joined the MACH Alliance, becoming one of the first Italian companies to achieve this milestone. The MACH Alliance is a global community that promotes next-generation ecommerce architectures built on Microservices, API-first, Cloud-native, and Headless principles.
This achievement marks an important step in our journey to deliver flexible, scalable, and future-proof solutions for modern commerce. By joining MACH, we strengthen our commitment to innovation and ensure our customers benefit from a truly modular, adaptable, and high-performing platform.
Understanding the MACH Alliance and Why It Matters
The MACH Alliance is a global community of technology vendors and integrators dedicated to advancing modern commerce architectures built on four core principles: Microservices, API-first, Cloud-native, and Headless. These foundations enable businesses to create flexible, scalable ecommerce ecosystems designed for speed, innovation, and long-term growth.
Joining the MACH Alliance is more than a recognition, it represents a commitment to modern development standards that allow companies to adapt quickly to evolving market demands, without being held back by legacy systems. For Zakeke, this alignment reinforces our approach to advanced product visualization and experience management, validating both our technology and long-term vision.
As our CEO explains, “Zakeke transforms fragmented visual product workflows into a unified, scalable platform, enabling brands to deliver seamless and personalized experiences with unmatched agility and precision”, fully aligned with MACH’s vision of modular, future-ready commerce.
How Zakeke Brings MACH Principles to Life
Zakeke’s product configuration platform is built on a microservices architecture, with more than 45 independent services operating as fully autonomous units. This approach ensures seamless scalability and flexibility, allowing each component to evolve without impacting the overall system.
Our database-per-service model guarantees strong data isolation and operational independence, while our cloud-native infrastructure, powered by automated continuous deployment through Azure DevOps, enables fast, reliable updates with zero downtime. This means our customers can benefit from continuous innovation without service interruptions.
With an API-first approach based on REST and GraphQL, Zakeke easily integrates with ecommerce ecosystems worldwide, providing the flexibility businesses need to scale and adapt. Today, we support over 25,000 customers across more than 130 countries, demonstrating the strength, reliability, and global reach of our MACH-aligned platform.
Why MACH Membership Matters for Our Customers and Partners
For e-commerce leaders, from managers to C-level executives, MACH membership translates into real, tangible benefits. It means working with a technology partner that embraces open, future-ready architectures designed for flexibility and long-term growth.
With Zakeke, customers can accelerate innovation, simplify integrations across their tech stack, and build more resilient operations. Being part of the MACH Alliance also connects us to a global ecosystem of best practices, thought leadership, and cutting-edge technologies – ensuring our platform continues to evolve alongside the latest advancements in AI, event-driven architecture, and cloud scalability.
Ultimately, Zakeke’s MACH Alliance membership gives our customers the confidence to invest in a truly modular, scalable, and high-performing ecommerce experience, fully aligned with the demands of modern digital commerce.
Zakeke Among Italy’s MACH Alliance Pioneers
Becoming one of the first Italian companies to join the MACH Alliance is a major milestone for Zakeke. It reflects our commitment to innovation and our leadership in delivering advanced product visualization and experience management on a global scale.
This achievement strengthens our vision for open, composable commerce and reinforces our mission to help brands build flexible, future-ready ecommerce experiences.
