Virtual Reality (VR) and Augmented Reality (AR) have created quite a buzz in the tech world. Their applications in retail grow by the day, and organizations adopting them are seeing a quantum leap in revenue. According to Deloitte research, 90%
Over the past few years, consumers have gotten used to the convenience of shopping from the comfort of their own homes. Even before many countries and states were experiencing mandatory lock-downs and instilling stay-at-home orders for the prevention of the
Immersive experiences and customization are the two main trends driving modern e-commerce: product pages with 3D models and AR technology generate a +250% conversion rate and by 2026 over 60% of consumers will require a 3D shopping experience. For this
As technology continues to evolve, businesses from all industries need to keep up with these advancements constantly or risk losing their customers to their competition. Over the past years, one of the biggest technological advancements has been the improvement and
In today’s incredibly competitive digital marketplace, it can be extremely difficult for businesses to put themselves ahead of their competition. But, as the online marketplace continues to get more and more crowded, it is more important than ever for businesses
In this post, we’ll delve into the crux of 3D Visualization and explain how it impacts consumer behavior. We’ll also examine how AR and 3D Visualization are redefining retail and what the future holds for these technologies. The world is
Today, many brands are interested in using or are already starting to use AR for marketing in the metaverse. Online stores today use AR-based product visualizations that deliver interactive product experiences that connect with customers on an emotional level and
The wise say, “A picture is worth a thousand words.” But there’s no guarantee that furniture will look good in your living room or that the refrigerator will properly fit in your kitchen. Most online retail marketplaces are built on
The History of Augmented Reality The term “augmented reality” was coined by Tom Caudell in 1990 and popularized by Boeing researcher Ronald Azuma in 1997. However, the technology dates back much further than that. The earliest known example of AR
In the last year, the E-Commerce industry hit an inflection point as lockdown restrictions forced consumers into their homes. During this time, while other economies suffered, E-Commerce’s share of global retail trade hit 17% in 2020, as compared to 14%
