Any e-commerce business strives to excel at SEO, as organic search offers one of the best investment-to-reward ratios. But simply optimizing your website to rank in the top ten of SERP might not be enough to get the full benefit
Artificial intelligence implementation is changing the digital landscape. Multiple industries already benefit from AI, and advertisers want to be part of that revolution, too. From an advertising perspective, artificial intelligence could change how advertisers collect and process data to understand
Gaining the trust of consumers is paramount in the ever-changing landscape of online retail. Today, customers desire a shopping experience that is closely related to the tactile nature of in-store shopping, where items can be seen, touched, and felt before
Imagine yourself embarking on a virtual shopping spree. Do product descriptions leave you feeling as if you’ve touched and felt the item? Can you track your purchase as easily as following footprints on a beach? Is the website’s design your
Are you looking for a Shopify SEO guide to get more traffic and sales to your store? Shopify, one of the leading e-commerce platforms, has empowered countless entrepreneurs to launch their online stores. However, having a store is just the
Ever wondered what sets the e-commerce giants apart from the struggling contenders? In the world of online shopping, where choices are endless, and attention spans are fleeting, it all boils down to one vital factor: crafting seamless e-commerce customer journeys.
Modern website development has a particular set of rules. One of such rules is the inclusion of certain pages. A clear home page, a blog, a contact page, etc., are something we usually find whenever we visit a Shopify store
Running an online store requires constant monitoring of various metrics to explore the tendencies, fix all the issues promptly, and keep the business afloat. For example, everyone is used to the need to perform eCommerce website CRO audits. Among other
Building links to your products and categories isn’t always easy. Brands would seldom want to promote others unless it’s mutually beneficial. Even then, opportunities to do so are scarce. It’s why eCommerce is one of the more challenging verticals to
What are the best SEO practices for your online store? Let’s take a look at the following guide specifically designed to improve e-commerce web positioning on Google. 1. Define the categories and products of your online store that you want