Mass Customization

Today we are pleased to speak about the integration of Zakeke with Etsy, one of the most important player in the eCommerce industry. Now, you can personalize your handmade products in a simpler and more effective way. You can increase your sales with our cutting-edge personalization tools. Etsy’s 45+ million users will join the many satisfied sellers who already use Zakeke to sell personalized products around the world. Buyers will be able to view and edit customizable products using Zakeke’s AR and 3D technology. Product customization has huge advantages: Sales Growth: offering true personal product customization can only increase your sales. Thanks to product customization software, you can attract the attention of more discerning consumers too. It is demonstrated that the use of quality 3D images increases the conversion rate by up to 250%. Cost-effectiveness: with product customization software you eliminate the need to present endless variations of the same product on your site. You simply let your customers get creative. Customers will see exactly what they buy. They will be able to modify the product as they wish, within the limits granted by you. Return rate is reduced thanks to augmented reality that show personalized item in customers’ real world. What you can do with Zakeke? Zakeke is a cutting-edge tool for Product Customization. However, it is not just that. Zakeke is more than customization. It is a companion that enhances your brand and simplifies your processes. Product Customization: With an easy and fast installation, you can create a product catalogue and turn any item into a customizable product. Buyers can add their own images, names, numbers and phrases to your products in their favorite fonts. They can change color, size, orientation, rotation, or make text curved. Product Configurator: Transform customers into creators. Let customers build their own versions of your products choosing component, changing elements and customizing colors and materials. AR and 3D: Customers see a live and realistic 3D model of their customized products that they can zoom in on, rotate and interact with. In this way, buyers see the product from all angles. Let buyers see personalized item in real world using their smartphone via AR. Pre-made design: Create templates with editable texts and images to give your customers a head start. Define rules and restrictions for each design in your admin area. Not just for print: Get print-ready files for engraving, embroidery and personalization methods other than printing. Possibilities are endless. Visit our demo to learn more. DISCOVER ZAKEKE START A FREE TRIAL     Stay up to date and follow us on LinkedIn, Facebook and Instagram

Wir freuen uns, heute die Integration von Zakeke mit Etsy, einem der wichtigsten Akteure in der E-Commerce-Branche, ankündigen zu können. Jetzt können Sie Ihre handgefertigten Produkte auf einfachere und effektivere Weise personalisieren. Steigern Sie Ihren Umsatz mit unseren innovativen Personalisierungs-Tools. Die mehr als 45 Millionen Etsy-Benutzer werden sich den vielen zufriedenen Verkäufern anschließen, die Zakeke bereits nutzen, um personalisierte Produkte auf der ganzen Welt zu verkaufen. Käufer können mit Hilfe der AR- und 3D-Technologie von Zakeke anpassbare Produkte ansehen und bearbeiten. Die Produktanpassung hat enorme Vorteile: Umsatzwachstum: Das Angebot echter persönlicher Produktanpassungen kann Ihren Umsatz nur steigern. Mit Produktanpassungs-Software können Sie auch die Aufmerksamkeit anspruchsvollerer Verbraucher auf sich ziehen. Es hat sich gezeigt, dass die Verwendung von hochwertigen 3D-Bildern die Conversion Rate um bis zu 250 % erhöht. Kosteneffizienz: Mit der Produktanpassungs-Software entfällt die Notwendigkeit, endlose Variationen desselben Produkts auf Ihrer Website zu präsentieren. Sie ermöglichen es Ihren Kunden einfach, kreativ zu werden. Kunden sehen genau, was sie kaufen. Sie können das Produkt innerhalb der von Ihnen gewährten Grenzen nach Belieben modifizieren. Die Rückgabequote wird dank Augmented Reality reduziert, die personalisierte Artikel in der realen Welt der Kunden zeigt. Was kann man mit Zakeke tun? Zakeke ist ein hochmodernes Tool für die Produktanpassung. Es ist jedoch mehr als nur das. Zakeke ist mehr als Anpassung. Es ist ein Begleiter, der Ihre Marke stärkt und Ihre Prozesse vereinfacht. Produktanpassung: Mit einer einfachen und schnellen Installation können Sie einen Produktkatalog erstellen und jeden Artikel in ein anpassbares Produkt verwandeln. Käufer können Ihren Produkten ihre eigenen Bilder, Namen, Nummern und Formulierungen in ihren bevorzugten Schriftarten hinzufügen. Sie können die Farbe, die Größe, die Ausrichtung und die Drehung ändern oder den Text gebogen darstellen. Produkt-Konfigurator: Verwandeln Sie Kunden in Designer. Lassen Sie Ihre Kunden ihre eigenen Versionen Ihrer Produkte erstellen, indem sie Komponenten auswählen, Elemente ändern und Farben und Materialien anpassen. AR und 3D: Kunden sehen ein realistisches Live-3D-Modell ihrer individuellen Produkte, das sie vergrößern, drehen und mit dem sie interagieren können. Auf diese Weise sehen die Käufer das Produkt aus allen Blickwinkeln, Lassen Sie Käufer mit ihrem Smartphone über AR personalisierte Artikel in der realen Welt sehen. Vorgefertigtes Design: Erstellen Sie Vorlagen mit bearbeitbaren Texten und Bildern, um Ihren Kunden einen Vorsprung zu verschaffen. Definieren Sie Regeln und Einschränkungen für jedes Design in Ihrem Admin-Bereich. Nicht nur für den Druck: Sie erhalten druckfertige Dateien, die auch für Gravuren, Stickereien und andere Personalisierungsmethoden verwendet werden können. Die Möglichkeiten sind endlos. Besuchen Sie unsere Demo , um mehr zu erfahren. Starten Sie jetzt eine kostenlose Testversion! Benötigen Sie weitere Informationen? Unser freundliches Team ist für Sie da. Senden Sie uns eine E-Mail an [email protected]

Amongst all the elements of Shopify product pages, which one do you think matters the most? Well, according to the numbers, it’s all about the design. More than product images, more than a great product description, the thing that’s most likely to convert a customer on your product page is how professional that page looks. Why is that? Buying a product on Shopify is all about trust. As a merchant, you have to establish trust before you can hope for a customer to get anywhere near the checkout page. Put simply, customers trust great design. It’s the reason that great user experiences on product pages can increase conversion rates by 400%. Now, we’re here to share our 8 tips and tricks to creating a high converting Shopify product page with a professional page builder & Zakeke. Firstly, What’s a Page Builder? A page builder is a tool that helps you make any page of your Shopify store (especially Product Pages) with a drag and drop system. You can choose any element, such as a title, image, button, recommended product section etc., drag it to where you want it on your page and fine-tune its position and appearance. For example, let’s say you wanted to have an attractive ‘add to cart’ button on your product page. You could use a page builder to place it where you want and customise how it works: As you can see,you can place the button exactly where you want it, then change its features to fit with the overall theme of the product page. Simple, right? Well, Shopify’s default page builder doesn’t actually offer merchants the same kind of precision placement they can get from page builder apps. There’s no drag-and-drop, no fine-tuning and a very limited library of elements. In terms of reaching that coveted 400% conversion rate, to put it bluntly, you don’t have a chance with Shopify’s standard page builder. 4 Ways to Make a High Converting Shopify Page with Page Builder + Product Customizer Apps We’ve already talked about the ability to place elements in the precise place you want them on your page. Now, we’ll take a look at the other ways in which a page builder app, together with Zakeke, can help you ramp up the conversion rate on your product pages. 1.   Templates Beginners and pros alike tend to be big fans of templates. They can save you hundreds of hours of painstaking design work and can offer fantastic inspiration for the look and feel of your whole store. What’s more is that they’re proven to increase conversion rates. Why’s that? Well, for the simple fact that templates are religiously tried and tested before they’re put out on the market. All the A/B testing that designers do on templates ensures that each element within it is doing its part to drive customers in the right direction and get them clicking on that ‘buy’ button. If there’s any element you don’t like, simply change it. Once you’ve chosen a template, what you do with it is 100% up to you! Now, we know what you’re thinking – why would I need a page builder app to download a template for my Shopify store? Actually, you don’t. There are loads of templates available on the Shopify Theme Store. But, the standard price for these is $180. 2.   Fully Responsive Operation Chances are that as well as being a Shopify merchant, you’ve also at some point in the past, bought something online with your phone. We don’t have to tell you the m-commerce (that’s e-commerce on mobile) statistics. You already know a fully responsive design that works on all devices is something that’s going to give your customers a better experience and directly improve your conversion rate. But how can you get it? As standard, page builders excel in helping you design independently for mobile, tablet and laptop. They help you to create a blanket design for all devices, then show you the individual views so you can fine-tune elements that you want to have appear different on different devices. For example, watch how we change the colour of a button on ‘laptop view’, yet it stays the same colour on ‘mobile view’. Also, we can hide an element on ‘mobile view’, but it still appears on ‘laptop view’. If we want to make blanket changes across all devices, we simply have to do that in ‘all devices’ view. Breezy, right? Having the option to optimise for desktop, mobile and tablet independently of each other means that you can maximise the experience of each of your different device users. We’re sure we don’t need to tell you what that can do for conversion rates on your product pages! 3.    App Integrations Amongst the thousands of apps on the Shopify App Store, it’s not always easy to find one that works for you and your product. Well, page builders actually handpick some of the best ones and form partnerships with them. What does this mean? It means that you don’t have to spend hours scouring through the Shopify App Store. On a page builder, you can simply search for ‘third-party apps’ to find trusted, effective apps that work great in conjunction with the page builder.  Examples of such apps include… Review apps – These are apps that boost social proof by displaying the positive reviews of viewers. These can be directly on your site or linked with your social media channels. Upselling and cross-selling apps – These apps provide your product page with elements like ‘recommended products’ or ‘customers usually buy these together…’, which help you sell more and increase your AOV (average order value). Product customization & configuration apps – These apps lay out all the product variants for a single product. Customers can select different variants, such as colour, size and style, and watch the product image update with their selection. There are so many more apps to try out. Page builders help you separate the wheat from the

Covid19 has transformed habits. Online shopping has skyrocketed, and traditional retail has taken the backlash. Now, starting online business is strategic to be successful. The main issues retailers have to face concern inventory management and shipments. The solution is print-on-demand (POD). Challenges Inventory management, unused stocks, organization of shipments and the ability to adapt to trends. These are the four main challenges facing both online and offline sellers. On the one hand, you need enough stocks to face sales surges. On the other hand, you must avoid unused stocks. If you’re wrong here, the risks are unhappy customers and waste of money. Bad inventory management also affects shipments. 34% of companies shipped an order late because it was sold when not available. In addition, you have to take charge of shipments. This involves a much more complex internal organization. Resilience: an ability to recover from or adjust easily to misfortune or change. The secret to surviving in a competitive market is to quickly adapt your business to new trends. Personalization remains one of eCommerce’s most popular trends. It’s not hard to see why. After all, in an age where anyone can buy pretty much anything online, why shouldn’t consumers be able to purchase *exactly* what they want – something totally unique to themselves, their tastes, and identity? Back in the pre-Internet days, if shoppers wanted something bespoke, they either customized their items at home or took them to a commercial printer/designer – which often came with a hefty price tag. However, thing look different now thanks to the outbreak of eCommerce and Print-On-Demand services. Solutions Solutions to these challenges are: Product Customization Print-on-Demand Customization becomes quick and easy with a product customizer that you can connect to a POD service. This is the case of Zakeke with Customcat. CustomCat is a Print-on-Demand service with more than 300 customizable products: from custom apparel (t-shirts, hoodies, jackets, hats, and more) to custom homeware (mugs, canvas, blankets, towels, ornaments, and more). It is priced for better profits and fast fulfillment speeds compared to competitors. Start selling is very easy: connect your store upload design choose products to customize export products to your store start selling Once you make a sale, order details are transmitted to CustomCat for fulfillment and shipping in less than 3 days. Enhance product customization using Zakeke, a tool that let your customers customize any product and see how it looks before checking out. Once you connected your CustomCat account to Zakeke and created a customizable product, you can: Add a 3D view of the product by using the Zakeke real-time 3D preview feature Change the product price Add a pre-made design with editable parts on the product Visit Zakeke demo store to learn more and discover all the features. In this way, you’ll not have to worry about the inventory and shipments. And you’ll keep pace with new trends satisfying your customers. You can use Customcat and Zakeke on Shopify and WooCommerce store. DISCOVER ZAKEKE START A FREE TRIAL   Stay up to date and follow us on LinkedIn, Facebook and Instagram

Shopify Tools: not making enough sales on your online Shopify store? Chances are you might need a little extra help. Supercharge your shop with these incredibly powerful Shopify tools.

Shopify-Tools: Machen Sie in Ihrem Online-Shopify-Shop nicht genug Umsatz? Wahrscheinlich brauchen Sie ein wenig zusätzliche Hilfe. Laden Sie Ihren Shop mit diesen unglaublich leistungsstarken Shopify-Tools auf.

Zakeke ist ein hochmodernes Tool für die Produktanpassung. Das wissen wir alle, aber es ist mehr als nur das. Es ist mehr als Anpassung. Es ist ein Begleiter, der Ihre Marke stärkt und Ihre Prozesse vereinfacht. Es gibt viele Dinge, die Sie mit Zakeke tun können, und heute zeigen wir einige davon in unserem Video „6 Dinge, die Sie mit Zakeke tun können“. Produktanpassung Erstens ist Zakeke ein Tool zur Produktanpassung. So können Sie Ihren Käufern genau das bieten, was sie wollen. Mit einer einfachen und schnellen Installation können Sie einen Produktkatalog erstellen und jeden Artikel in ein anpassbares Produkt verwandeln. Käufer können Ihren Produkten ihre eigenen Bilder, Namen, Nummern und Formulierungen in ihren bevorzugten Schriftarten hinzufügen. Sie können die Farbe, die Größe, die Ausrichtung und die Drehung ändern oder den Text gebogen darstellen. Mit anderen Worten: Käufer können Ihre Artikel personalisieren und das Produkt Ihrer Träume bestellen. Produktkonfiguration Das Produktanpassungs-Tool und unser Produktkonfigurator sind nicht dasselbe (klicken Sie hier für weitere Details). Zakeke verwandelt Kunden in Designer. Sie können Ihren Kunden die Möglichkeit geben, ihre eigenen Versionen Ihrer Produkte zu erstellen, indem sie Komponenten auswählen, Elemente ändern und Farben und Materialien anpassen. Lassen Sie es uns erklären. Denken Sie an einen Schuh. Der Kunde kann den Schuh anpassen, indem er das Material und/oder die Farbe des Obermaterials, die Form und/oder die Farbe der Schnürsenkel, das Ausblenden der Nähte usw. wählt. Mit anderen Worten: Jeder einzelne Teil Ihres Produkts kann von Ihren Kunden personalisiert werden. Angebot anfordern Personalisierung hat ihren Preis. Der Preis ändert sich oft basierend auf den Bedürfnissen des Benutzers. In diesen Fällen ist die Erstellung eines Angebots die beste Lösung. Mit Zakeke benötigen Sie keine zusätzlichen Tools. Sie können eine Angebotsanfrage von potenziellen Kunden direkt im Backoffice entgegennehmen und dem Kunden das Angebot per E-Mail zukommen lassen. Das System ist mit dem Automatisierungstool Zapier integriert. Der Käufer sendet die Angebotsanfrage, indem er ein Formular ausfüllt. Darüber hinaus können Sie die Formularfelder vollständig anpassen. Zum Beispiel im Hinblick auf Menge, Name, Materialien, Farben usw. Sehen Sie das Produkt in der realen Welt über AR Augmented Reality, eine der wichtigsten Funktionen von Zakeke, verändert das Kundenerlebnis im E-Commerce. Die Käufer können das personalisierte Produkt in ihrer eigenen Welt sehen, bevor sie es kaufen. Das Eintauchen in die reale Welt bietet dem Verbraucher eine Fülle zusätzlicher Informationen, die ihn kauffreudiger machen. Auf diese Weise erhalten Sie ein schnelles und intuitives mobiles Erlebnis. Sie können auch entscheiden, die Größe des Objekts zu sperren, damit der Kunde die Größe nicht ändern kann, während er Augmented Reality verwendet. Das ist nützlich für Händler, die Produkte mit fester Größe verkaufen (z. B. einen Tisch oder ein Sofa) und die AR nutzen, um die tatsächliche Größe des Artikels genau anzuzeigen. AR ist besonders nützlich, um die Beziehung zwischen Verbraucher und Marke zu bereichern und bietet einen Mehrwert für jede Phase der Customer Journey. Sehen Sie sich das Produkt in der 3D-Vorschau an Nicht nur AR. Mit Zakeke sehen Kunden ein realistisches Live-3D-Modell ihrer individuellen Produkte, das sie vergrößern, drehen und mit dem sie interagieren können. Auf diese Weise sehen die Käufer das Produkt aus allen Blickwinkeln, und der Kunde kann das Produkt nach der Personalisierung dreidimensional anzeigen. Damit können Sie den Käufern alle Details des personalisierten Produkts zeigen. Dies verbessert das Vertrauen der Benutzer. Sie haben alle diese Funktionen in einem Tool. Workflows automatisieren Sparen Sie Zeit und lösen Sie Workflows aus, sobald eine neue individuelle Bestellung in Zakeke eingeht. Verwenden Sie Tools wie Zapier, Order Desk oder WebHooks, um Ihren E-Commerce-Workflow zu automatisieren. Lassen Sie die Druckdateien zum Beispiel automatisch in Ihr Google Drive- oder Dropbox-Konto hochladen, senden Sie eine E-Mail über Gmail mit den Druckdateien im Anhang oder erstellen Sie eine neue Aufgabe für Ihr Team in Jira oder einer anderen Software, die Sie zur Verwaltung von Aufgaben in Ihrem Unternehmen verwenden. Zakeke unterstützt Print-On-Demand-Dienste wie Printful, CustomCat und Invition. Fügen Sie Ihrem E-Commerce-Shop Hunderte von Produkten aus den Katalogen mehrerer Anbieter hinzu. Lassen Sie die Bestellungen automatisch ausführen und direkt an Ihre Kunden versenden. Möchten Sie mehr? Machen Sie hier eine Tour und entdecken Sie alles, was Sie mit Zakeke tun können. Vergessen Sie nicht, Zakeke hier kostenlos zu testen. Folgen Sie uns auf Facebook, Instagram und LinkedIn.

Zakeke is a cutting-edge tool for Product Customization. This is what we all know but it is not just that. It is more than customization. It is a companion that enhances your brand and simplifies your processes. There are many things you can do with and today we show you 6 Things You Can Do With Zakeke. Product Customization First, Zakeke is a product customization tool. So, you can give your buyers exactly what they want. With an easy and fast installation, you can create a product catalogue and turn any item in your store into a customizable product. Buyers can add their own images, names, numbers and phrases to your products in their favorite fonts. They can change its color, size, orientation, rotation, or make text curved. In other words, buyers can personalize your items and have their dream product. Product Configuration Product Customizer and Product Configurator are different (click here for more details). Zakeke transforms customers into creators. You can let customers build their own versions of your products choosing component, changing elements and customizing colors and materials. Let us explain. Think of a shoe. The customer can customize the shoe by choosing the material and / or the color of the upper, the shape and / or the color of the laces, hide or not the seams, etc. In other words, every single area of your product you let customers personalize. Get a quote Personalization has a cost. The price often changes depending on the user’s needs. In these cases, the best solution is the quote. With Zakeke, you don’t need extra tools. You can receive a request for a quote from potential customers directly in the back office and turn the quote to the customer via email. The system is integrated with the automation tool Zapier. The buyer sends the request for a quote by filling out a form. In addition, you can fully customize the form fields. For example, quantity, name, materials, colors, etc. See product in real world via AR Augmented Reality, one of Zakeke’s key features, is changing the customer experience in eCommerce. Buyers can see the personalized product in his own world before purchase it. Immersion in the real world offers the consumer a wealth of additional information that makes him more inclined to buy. In this way, you get a fast and intuitive mobile experience. You can also decide to block the size of the object so that the customer cannot resize it while using Augmented Reality. It is useful for merchants selling products with fixed size (like a table or a sofa) who use AR to precisely show the real size of the item. AR is particularly useful to enrich the relationship between consumer and brand and adds value to each phase of the customer journey. See product via 3D Preview Not only AR. Zakeke let customers see a live and realistic 3D model of their customized products that they can zoom in on, rotate and interact with. In this way, buyers see the product from all angles. the customer sees the product in a three-dimensional way after personalizing it. In this way, you can show to buyers all the details of personalized product. This improves user trust. You have all these features in one tool. Automate Workflows Save time and trigger workflows whenever a new customized order is received in Zakeke. Use tools like Zapier, Order Desk or WebHooks to automate your eCommerce workflow. For example, get the print-files automatically uploaded in your Google Drive or Dropbox account; send an email via Gmail with the print-files attached or create a new task for your team in Jira or any other software you use to manage tasks in your company. Zakeke support Print-On-Demand services, like Printful, CustomCat e Invition. So, you can add hundreds of products from several suppliers’ catalogs to your eCommerce store. Have the orders fulfilled and drop-shipped to your customers automatically. DISCOVER ZAKEKE START A FREE TRIAL Stay up to date and follow us on LinkedIn, Facebook and Instagram

Due to the increase in online competition, motivating and convincing customers to always turn to eCommerce is becoming a very difficult business. Customers are always looking for the product that makes them feel unique. Product Customization could satisfy this request and contribute to the increase in sales on your eCommerce. Why do customized products attract customers and encourage them to buy from your eCommerce? There are a lot of answers that can be classified as follows. 1. The need for exclusivity What is the best way to make the customer feel unique if not to offer him exclusive products base on his needs? Custom products are able to respond to the need for exclusivity increasingly inherent among consumers. Product customization requires a lot of effort. Specifically, there is a need for flexibility and active interaction with customers. Interacting with customers means knowing them better. Through customer profiling it is possible to discover the tastes and preferences of consumers. This information represents an essential ingredient for an effective customization strategy. 2. Customer engagement Several emotional factors play a major role in purchasing a customized product online. The engagement level is high and is influenced by customer satisfaction for having designed something unique for himself. The experience that the customer lives in those moments is unique and he can hardly forget it. In addition, customer will be happy to share the experience with friends and relatives via social media as well. Imagine the effects that all this could have on customer relationship management! 3. The Power of Personalization The market for personalized products is constantly growing. Personalization can concern: Directly the product, such as t-shirts with personalized phrases and images, accessories with customers’ initials, and so on (discover what you can do with product customization here); Packaging: in this case the customer experience is personalized. Imagine the amazement of the customer who receives the product purchased at home in a gift box bearing his name. Personalization does not only concern products but also services. The goal is to respond better and better to customer needs, going beyond expectations. Taking care of every detail of the customer experience on your eCommerce brings benefits both in terms of increased sales and as regards the relationship with customers. It’s the little details that make the difference. Offering personalized products will make your customers happy. Customization alone is no longer enough Customization alone is no longer enough. It will seem a contradiction but it is not so. Personalized products are spreading in every sector. The number one rule for winning the competition is always to differentiate yourself. It is not enough just to offer the customer the opportunity to customize or create the product he wants. You need to offer more. How? By choosing a tool that can give the customer a more immersive and more realistic experience. In this context, augmented reality and 3D preview come into play. (Read How Augmented Reality in eCommerce Changes The Customer Experience) While there are many tools for online product customization, there are still few that integrate AR and 3D Preview. Discover a cutting-edge tool like Zakeke e how it supports AR and 3D. Learn more here. Try Zakeke for free for 14 days here. Follow us on Facebook, Instagram and LinkedIn.